MEET THE FOUNDER & CEO

Lovan Green — THCA Entrepreneur | Founder of Da Real Greenhouse & Light & Love Thrift Co.

Lovan Green is a pioneering THCA entrepreneur, cannabis advocate, and community leader based in South Carolina. As the founder of Da Real Greenhouse, he’s reshaping the cannabis industry through raw product reviews, affiliate partnerships, and social impact initiatives that fuse street culture with professional growth.

After serving time for cannabis — a plant now legalized — Lovan turned adversity into opportunity. He built Da Real Greenhouse into a trusted THCA and CBD brand known for honest product testing, real-world reviews, and radical transparency. The brand collaborates with THCA4Cheap, Dopethca, and BaySmoke, offering verified discount links and affiliate deals so consumers can access high-quality THCA flower, edibles, and vapes — without falling for fake reviews or inflated prices.

Beyond business, Lovan founded Light & Love Thrift Co., a nonprofit driving recovery and reentry housing programs across Williamsburg and Berkeley Counties. The organization supports individuals rebuilding their lives after addiction or incarceration through sober living homes, job creation, and community thrift stores.

Known for his real-talk leadership style and unwavering commitment to giving back, Lovan inspires others with his journey from setbacks to success. His work proves that cannabis entrepreneurship and community empowerment can go hand-in-hand — turning passion into purpose, and purpose into prosperity.